LISS
With a lifelong passion for surfing, LISS faced the challenge of keeping gear organized. Traditional racks on the market tried fell short, so they decided to create an easier, better solution. Introducing the Spirit Rack!
Google Ads • Social Ads • Organic Social • Creative • WEB DESIGN • Email
About
LISS came to us on a mission to identify, target, and sell their product as a pre-order before it was actually available. With a product that is perfect for surfers without a lot of storage in their homes, our mission was to find the people who were ready to purchase a solution.
Our Strategy
- Created a well-designed landing page to enter the market early and start making sales quickly.
- Used targeted ads on Meta to kickstart the startup's launch.
- Added Google ads to reach surfers looking for better solutions than what's currently available.
System That Works
It's absolutely possible to combine digital marketing with a pre-sell product. However, it requires a well-thought-out marketing strategy. Constant communication and early trust-building are necessary, as well as a product offering that allows people to get a "win" for ordering so early.